My one-on-one clients and online course-takers are mostly women like me: smart, understandably skeptical women who want to feel good in their own heads, in their own bodies, and with the choices they make, day after day.
Most Pleasure-seekers could build Rome in a day, but when it comes to caring for themselves, they default to inaction, self-harm, and self-criticism.
Many are overweight or feel out of control around in some way, and they hate themselves for it.
I often ask my overweight personal training clients, “What about your body brings you the most joy and satisfaction?” Most of the time, my question is met with a blank stare.
“Oh, please,” they say. “There’s nothing good about this.” That, or they just laugh and look at me like I’m out of my mind. If that’s where you’re at, you’re in the right place. I created this course for you, and your time will not be wasted - I'll give you a tool in the very first presentation that’ll help you you feel genuinely invested in yourself and your body as you are (don't worry, it doesn't involve repeating "I love myself" over and over again).
It is only by feeling genuinely invested in oursevles and our bodies as they are that we are able to make caring, healthier choices day after day, even when it's hard (which, let's face facts here, it almost always is).
(Don't worry - the first class is about how we get to that place of feeling invested in our bodies as they are, even if we're not there yet.)
Meanwhile, if you’re like many past course-takers, and absolutely LOVE the body you’re in, big or small, and you just want to develop healthier habits, you’re also in the right place. Good on you, Baby.
Part of why I’m able to maintain my massive weight loss is that I made peace with my former, 300-pound body, so I don’t fear gaining the weight back. Fear is uncomfortable, and discomfort begs relief. Keeping my fears in check - and in perspective - makes health and happiness possible for someone like me.
I wrote a love-letter to my former, larger body. 5 Things I Miss About My 300-Pound Body ran on my then-unknown blog. It got more hits than any other piece I’d run. At a client’s recommendation, I pitched it to an online magazine.
Something much bigger than me (HA!) was set in motion the morning that piece ran. It was like a volcano erupted. I got emails and messages from people all over the world - people struggling to get healthy, to develop new habits, to lose weight, and to take better care of themselves generally. Morbidly obese mothers and grandmothers, fathers, uncles, teenagers...people who’d lost 50, 100, 200, 350 pounds...all thanking me for being honest enough to say that there were things to love about being overweight - significant things that no one ever talks about - and for being brave enough to say it LOUD.
A hundred emails came in before the sun went down. Hundreds more came in that weekend. Then thousands. Women thanked me for giving them a perspective on their large bodies that they’d never had before. They thanked me for giving them real, irrefutable reasons to love themselves as they were. Many had never felt that kind of love. They shared their stories and their struggles. They reached out with more authenticity and more honest beauty than I could wrap my head around.
They also wanted to work with me.
These folks didn’t want workouts. They could go anywhere for that. Diets, too. They wanted more.
They wanted what I had: the tools to get fit and healthy, and to stay that way.
They wanted to work with someone they knew would understand their struggle and respect them through their process.
And they wanted to work with someone they could feel connected to, and un-selfconscious with. (Because - I don't know if you've noticed - isolation and self-consciousness fuel self-sabotage. We're talking bonfires here, folks. Big ones.)
That would be me.
I already had a full-time job, and a wait list with dozens of names on it. I had no more hours to give.
The exact population I was uniquely equipped to help were asking for my support, and I had to turn them away.
Or did I?
And so began a project that would consume me until it felt complete: Pleasure Principles.
What's the investment?
$197 USD for the 4-week course, which I run once a season or so. I'll be there to welcome everyone at the start of each of the four 45-55 minute-long presentations. Each presentations is followed immediately by a live, fun, exciting, and no-holds-barred Q&A (me again). There's supplementary materials - handouts include worksheets and notes - for each class, too, that'll help you internalize the material, and help you apply the Principles to YOUR unique situation.
What if I can't afford $197, but I know I need to take the course?
I'm excited to offer a limited number of scholarships based on need. Scholarship recipients pay $97 (which was the investment during beta runs). The application period for the April program has ended.
Is the course still in beta?
No. The course has been through several trials, and the testing phase is over. Feedback and progress reports from hundreds of course-takers have helped shape the Principles as they stand today. The course is thoughtfully-prepared, the material is tight, and the experience is intimate and upbeat. In short, it rocks.
What’re you pushing?
Pleasure Principles isn’t affiliated with, or sponsored by, any gym, credo, diet plan, lifestyle set, clothing line, shoe manufacturer, pill-pusher, shake-maker, gadget, gizmo, or personality (besides me, of course). I work for my clients, and I hold myself to a very high standard, because I’m an obsessive addict, and when my clients don’t feel taken care of, I feel ill.
Do I have to speak?
I don’t ask course-takers to speak during presentations or Q&As. If you have a question, you'll type it to me in a chat window. Your name will only ever be seen by me, and your work (yes, there’s some written work) will only ever be read by me.
What’s the deal with the Q&As?
The live Q&As are my favorite part of the Pleasure Principles. Q&As happen immediately after each of the four presentations, and last about 30 minutes (sometimes they go longer, but you don’t have to stick around if you’ve got things to do).
Are the Q&As available after the fact?
Q&As are specifically for folks who attend the group presentations, though folks who subscribe to The Klatch have access to all past Q&As (over 10 hours - and growing! - packed with answers to the hardest questions regarding health, habits, and behavior change - really, answering questions this difficult should be an Olympic sport).
How long will I have access to course materials?
Recorded presentations and all supporting materials are available for ONE MONTH after the the fourth class runs.
Can I just join The Klatch without taking the course?
The Klatch is a special - dare I say sacred - space. Subscriptions are only available to folks who’ve taken the course, and who’re invested in working the Principles in their lives. The door to the group is open to new members only briefly, and once the door is closed, it stays closed until the next run of the class.
How will I know when I can register?
You need to sign up on my mailing list above (and confirm your subscription immediately after – check your email!).
I’m in Auckland / SoHo / Bayonne / Balrothery / Playa del Carmen / etc., can I participate?
Yes! All you need is an internet connection to get a piece of Coffey. Well, her Pleasure Principles, anyway.
I’ve tried every other program, why will this be different for me?
This isn’t a ‘program’ – Coffey’s Pleasure Principles are just that – a set of guidelines you can adopt in your own journey so the healthy changes you want to make can become a part of your life.
What if I’m not ‘fat?’ Should I do this course?
If you want to get happily grounded in healthier habits, regardless of your weight, then taking this course would be a strong choice.
I’m not sure I can commit to meeting every Tuesday / Thursday / Saturday / Whateverday.
That’s OK – recordings of the presentations are available to you until 4 weeks after the course ends.
Wow, the webinar times sure are late / early / not great for me
It’s worth it to you to try to prioritize attending the presentations, I assure you. If you can’t, you’ll have access to the recorded presentations and all supporting materials for one month after the last class runs.
I’m completely strapped for time. Are you going to offer this again?
I sure plan to.
Do I have to buy any special food or equipment to do this course?
If you adopt the Principles, you’ll be buying food you relate to in a healthy way and doing activities you enjoy. If you’re a certain kind of person, that might mean electric eel souffle and whiffle ball. So, maybe – it depends on you.
Will other people know I’m doing this with you? Can I be anonymous?
Yes, your anonymity will be preserved. But can I tell my mom you signed up? I’ll only use your first name.
Do I have to get on a scale?
No. No. No. Absolutely not. No.
How will I know if it’s working?
You’ll get clear about what healthy practices are right for you, and feel empowered to make the changes you need to make to make those practices a part of your life.
What if I can’t keep it going after the course is over?
One of the Principles deals with inevitable slips, and how to respond to them – I don’t expect you to be perfect. You will falter. And that’s OK. The Principles help get us to a place where we can always get back on track.
Will Coffey share exactly what she does to stay fit?
If you ask me, I will.
What if I want to work with Coffey one-on-one?
You can. The course will be an introduction to my guiding principles. If you feel a connection, or if you recognize that the Principles are your path to getting happily grounded in healthier habits, you can subscribe to The Klatch.